Doing Business with the USA
Doing Business with the USA, sponsored by business advisers and accountants RSM, is the latest in a series of breakfast seminars organised by The Business Magazine.
A free copy of Allyson Stewart-Allen’s best-selling book, Working with Americans, will be given to each delegate at the seminar
The American-themed event, which takes place on Friday April 8 at the Madejski Stadium, Reading, will focus on both inbound and outbound companies – American companies setting up in the Thames Valley, and Thames Valley companies doing business in the United States.
It will include presentations from:
- Allyson Stewart-Allen, expert on international business relations, on how to work with Americans. A free copy of her best-selling book, Working with Americans, will be given to each delegate at the seminar
- David Griffiths, CEO of FISCAL Technologies, on the challenges a UK business has to overcome to establish a foothold in the US
- Julia Summerville, director of international tax services at RSM, on what UK businesses need to think about when entering the US from a tax perspective
- Owen Jones, partner and head of business of Doyle Clayton, on business immigration issues and solutions for US companies and individuals operating within the UK
Date: Friday April 8, 2016
Time: 8am for arrival and light breakfast, for a 12.30pm wrap up
Location: Royal Berkshire Conference Centre, Madejski Stadium, Junction 11 M4, Reading, RG2 0FL
Parking: There is free parking within the Madejski complex
Registration: Via Eventbright
Keynote speaker: Allyson Stewart-Allen
Allyson Stewart-Allen is a renowned marketer, whose expertise in brand internationalisation is sought by leading businesses globally through her consultancy, publications, appearances, mentoring and corporate education.
A Californian based in Europe for over 25 years, Stewart-Allen applies her extensive international consulting experience, MBA education with Dr Peter Drucker and languages (French and German) to the company she founded, International Marketing Partners.
Using its BrandTravel methodology, she helps companies and their leaders to span international and functional boundaries by giving them the tools to be more effective in a global arena. The benefits for clients include better localisation, increased corporate diplomacy capability and more effective relationships with internal and external stakeholders.
Stewart-Allen has advised more than 200 businesses in 26 countries including Aegis, BAE Systems, Burberry, Cadbury, Coach, HSBC, Lufthansa, NBC Universal, SAB Miller and Shell.
Allyson Stewart-Allen, expert on international business relations, on how to work with Americans
She is co-author of best-selling book Working with Americans (Prentice Hall), the first business manual exclusively about the US business culture, which helps professionals to improve their relationships with, and profits from, American business partners, bosses and colleagues.
Stewart-Allen is an experienced and frequent commentator lending her insights to broadcast, print and digital media across the globe.
Besides her four-year slot for Sky News as The Muse of Marketing, she has appeared on several television shows including twice for BBC’s The Apprentice, and CNBC’s Busines
Stewart-Allen is engaged for her award-winning corporate education experience by both Fortune 50 companies and the world’s leading business schools including Oxford University, London Business School, HEC Paris and Duke Corporate Education.
A frequent keynote speaker at international conferences, she also serves as a judge for the National Business Awards, British American Business CHASE Awards, The Stevies International Business Awards and UK Women in Marketing Awards. She is also a Mentor for the Mayor of London’s International
The breakfast event is FREE to all delegates. It will be reported in full in the May issue of The Business Magazine, Thames Valley edition.
The event follows the success of last year’s Doing Business with China seminar.
For sponsorship opportunities, email Peter Laurie at peter@elcot.co.uk
To attend, email Helen Denning at helen@elcot.co.uk
