Maidenhead: AND Digital secures £11m BGF equity investment

AND Digital has secured an £11 million equity investment from BGF to support its continued growth and global expansion.

Established in 2014, Maidenhead-based AND Digital is one of Europe’s fastest growing tech companies, employing over 600 people and generating an annual turnover of £42m. In this year’s The Sunday Times Best Companies to Work For, AND was ranked at number 10, demonstrating its people-first focus for tech talent.

The organisation accelerates the digital capabilities of large enterprise clients, giving them the ability to build products and grow their internal digital capability at the same time. Its rapidly-growing client base includes British Airways, Gousto, NBrown Group and IAG Cargo.

AND Digital has successfully rolled out offices – known as ‘clubs’ – across the UK, including in London, Manchester, Leeds, Halifax and Reading. Its first club in Scotland, in the heart of Edinburgh club, was announced today.

The funding from minority investor BGF will be used to open further new Clubs across the UK and internationally, as well as scale up key areas of the business. The funding will also enable AND Digital to build the platform necessary to achieve its ambitious 2025 company targets.

Paramjit Uppal, founder of AND Digital, said: “AND has been on a massive growth journey since our start-up days in 2014. We’ve built a truly remarkable company, based on a unique club model, which has accelerated our clients’ digital capabilities and helped to grow tech talent throughout the UK. With confidence in our model and strong demand for our services, we’ve set an even bigger goal for ourselves: to take what we have built and now make a global impact – that’s our BHAG, or ‘big hairy audacious goal’, for 2025.

“The growth funding from BGF provides the financial resources to really go for our BHAG 2025. With it, we can make essential investments that will fuel our growth, with the freedom to challenge more traditional ways and assumptions about how companies scale and grow. That allows us to focus on building a company that really does stand out – in what it believes, how it works and how it grows.

“BGF is a perfect partner for us and, throughout our discussions, has shown its deep belief in our business with a mindset that allows us to now get on with it. I’m excited for the future, and can already see our BHAG over the near horizon.”

Alex Snodgrass, an investor at BGF who will join the board of AND Digital, said: “AND Digital is a fantastic business, with a truly innovative and scalable approach to delivering technology services of the highest quality. Paramjit and the team have built an excellent track record in the market through working with some of the UK’s biggest enterprises. We’re delighted to be joining the business at such an exciting time, supporting the next stage of its growth journey to further expand across the UK and build an international offering.”

AND Digital received legal advice from Boyes Turner's team led by head of corporate Kate Eavis, working alongside Sophie Payne and Grace Hudson, assisted by Andy Whiteaker.