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Lloyds Bank appoints new area director for SMEs in South West

15 June 2023
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Kirsten Burnard

Lloyds Bank has appointed a new area director for its SME business in the South West.

Kirsten Burnard, will lead the bank’s team of nine relationship managers in Somerset and Dorset as it provides support to local businesses with revenues of £25 million and below.

She has more than eight years’ experience in corporate banking having joined Lloyds Bank as part of its apprenticeship programme before progressing into the large corporate manufacturing team.

Read more: Lloyds Bank appoints new head of asset finance in the South

Kirsten said: “The South West is one of the most attractive places to do business in the UK and is home to many thriving firms that have an enormous impact on the UK economy.

“Business confidence in the region is high, and we know many are planning to invest in growing their teams and expanding their products and services in the months to come.

“We’re excited to be working with businesses as they strive towards their growth ambitions.”

The bank recently moved its South West team to a new regional headquarters, having recently refitted the waterside Bristol workspace, Harbourside.

The four storey development has been transformed into a 2,100 sq ft digital hub.

The business has also invested in Harbourside’s green credentials, including 24 brand new charging stations and LED lighting.

Read more: Business confidence in South West remains high, despite dip - Lloyds

Amanda Dorel regional director for the South West at Lloyds Bank, said: “We’re proud of the role we play in supporting growth and innovation across the region’s key sectors.

“Continuing to invest in our people and our premises will help us provide the best support to our customers across the South West.

“Looking ahead we’ll be by the side of businesses as they build their growth plans and target new opportunities.”


Peter Davison is deputy editor of The Business Magazine. He has spent his life in journalism – doing work experience in newsrooms in and around Bristol while still at school, and landing his first job on a local newspaper aged 19. By 28 he was the youngest newspaper editor in the country.

An early advocate of online news, he spent the first years of the 2000s telling his bosses that the internet posed both the biggest opportunity and greatest threat to the newspaper industry and the art of journalism. He was right on both counts.

Since 2006 he has enjoyed a career as a freelance journalist. He lives in rural Wiltshire with one wife, two children, and three cats.

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